Challenges for communication research in the culture of convergence

Desafíos para investigación en comunicación en la cultura de la convergencia

Communication research faces new challenges when it is clear that information technologies have accelerated and amplified the data flow in an alarming
way. This article provides an overview of the challenges to be considered when
working in a scenario where quantity exceeds human effort. Therefore, thanks
to new techniques, it is possible to face the transformations always hand in
hand with an exercise that involves considering a particular process of care by
the researchers.