The possibility of a perfect world in multilevel discourses. The case of three Manizales companies in 2018

La posibilidad de un mundo perfecto en los discursos del multinivel. El caso de tres empresas de Manizales en el año 2018

This article shows research results around the question How is the speech of multilevel sales in Manizales? Question solved through delineation of two specific objectives around the inquiry into the languages ​​of networkers and building legitimacy in your sales. For this, as a case study, it was taken as a corpus of the study three companies from Manizales. Studies on the subject are very scarce, especially in Colombia, where this business model abounds. For this reason, it is
pertinent to delve deeper, from the creation, transmission and development of the discourse
in relation to theconsumption, since existing research addresses this problem from advertising, marketing and administration. A work approach from communication is not registered what deserves a look, from the discourse to this object of study.

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