Internal communication and its importance in the formation of the organizational culture of the Ser Pilo Paga Program
La comunicación interna y su importancia en la formación de la cultura organizacional del programa Ser pilo paga
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This article presents the results of a mixed methodology research, focused on analyzing the incidence of internal communication with students of the first two cohorts of Ser Pilo Paga program in the formation of their organizational culture at the National University of Colombia. The most significant results, the prevalence of unidirectional downward flow in University communication to its students is rescued, along with the lack of knowledge and disinterest in the search for mechanisms to promote the promotion of information and relate to their peers. This establishes interaction forms where the members refer to responsibility as the distinctive value when it comes to representing themselves, stimulating the individual commitment to academic performance over the construction of links with the university community.
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